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How is AR Revolutionizing Advertising?

AR in AdvertisingAR as we know it isn’t just about games. It goes far beyond gaming and entertainment. It has breathtaking prospects in many other industries too. Right from education, healthcare to construction, AR has now found its place in advertising too and will surely change the way traditional or digital advertising works. AR makes advertising interactive and allows marketers to reach out to customers in totally new ways. Here are a few ways in which AR (Augmented Reality) is revolutionizing advertising: AR advertisements create an emotional connection AR (Augmented Reality) ads are more immersive which essentially means that they help marketers create an emotional connection with the audience. Unlike images or banners, (that are static), AR ads are more interactive and...

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Social Media Marketing For Big Brands

Social Media Marketing for Big BrandsSocial media has been around for over 40 years, but it’s just a little over a decade ago, that it has been successfully used as a marketing tool for both big brands and small. Branding used to be focused on print media and TV ads. Social media has recently played a very important role in building brand recognition. Branding is – how you make your customers feel. For Big brands, it is all the more important to align their social media strategies with the strategies they have been building on for years. Social media is also a very different platform altogether. Let’s take a look at how big brands can use social media for marketing: Posting Daily Posting content daily...

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Android 10 with Features – Everything You Need to Know

Android 10 with featuresAndroid 10 is here with smarter features that enable and empowers users to use their devices more conveniently and responsibly. Here’s a quick rundown of the main highlights of the update: Live caption: With a single tap, Live Caption can add captions to all your videos, images and audio messages. Without needing Wi-Fi or data on your phone. Smart reply: In Android 10, you get more than just suggested responses – you also get recommended actions. So, if you message a friend for a location for dinner, you also will get directions on Google Maps. Sound Amplifier: With a sound amplifier feature, you can boost the sound on your phone, filter the background noise and fine-tune the sound settings such...

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AI Is Changing The Education Industry

AI Is Changing The Education IndustryAs the world of academics becomes more personalized due to the recent advancements in AI, students aren’t the only ones who benefit from artificial intelligence – institutes too see a radical shift in the way things work. As technology essentially makes education more accessible, especially to those who aren’t able to make it to class, it also helps automate tasks and speed up administrative processes for educational institutes. Here are a few ways in which AI is changing the education industry Simplifying administrative tasks AI can automate and expedite the administrative tasks for educational institutes. Educators spend too much time on grading exams, assessing homework and other school-related activities such as admissions and clerical work. AI enables automation of these...

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